Easy Sales Formula Review

Easy Sales Formula is a new course by Keith Wellman, designed to teach you exactly how you can use video on your website to multiply your sales.

Many people find the idea of video incredibly scary – the thought of appearing in front of a camera puts most people off straight away! But one of the first things Keith mentions in the course is that you don’t need to appear on camera at all. Other options that work just as well (if not better in some circumstances) are screen recordings or PowerPoint presentations.

Another thing that worries people – me included – is not having a professional voice. Not everyone has a voice like the guy on the movie trailers but that’s ok. In fact, it’s usually better not to have a “pro voice.” The fundamental concept behind the course is that the video is designed to reassure people (and therefore increase sales) and being a natural, approachable person is all part of that.

If you’ve ever heard the phrase “people like to buy from people like themselves” then you’ll know what I mean. Would you prefer to learn about a product from someone like you… or a slick, fake celebrity or salesman?

First of all, I’ll talk about the good parts of the Easy Sales Formula course. The best part of the course is that it works in any niche. It’s been tried in lots of (non Internet Marketing) niches like poker, loans, pottery, dog training and lots more.

In early tests, the formula has doubled and TRIPLED sales! Just think how much extra you would pocket if you could do that to YOUR sales!

Like I said above, you don’t need to be on camera or have a professional voice. You also don’t need expensive equipment. You can even get started with cheap or free screen recording software.

Now the bad points! The Easy Sales Formula is just that… it’s a formula! To make it work, it’s important to follow the steps in the right order and do the things Keith covers in the course – otherwise you won’t see the increase in sales you might be expecting. Implementing just part of it will help, but with a bit of work you can get much better results.

Also, it’s not a “magic bullet” and it’s not a plug-and-play piece of software you can just add to your site to boost your sales! You need to set aside some time to go through the process. It will take longer than just uploading some “done-for-you” website – but anything worth having is worth a bit of work, right?

The good news is that once you’ve done the work at the beginning, you can just “set it and forget it” and leave the website to work its magic!

Easy Sales Formula is available from 30th June 2009.