You’re already on the first page of Google. So, you start to experiment with You Tube videos. But is that the best place for you to share your information? You keep looking for new places to appear. When you think like this you know you keep making your program the best one around. Test, test, test. That’s what the most efficient marketers do. Do you sometimes feel like there are too few hours in the day to do all the marketing you love to do to share your program with even more students? Keep reading and discover 3 steps to multiply your high ticket marketing.
1. Planning is the key starting step to effectively boost your high ticket sales. But planning is only the start because you must make sure you enact your plans. You have a business plan, a marketing plan and a sales goal revenue plan. These plans must be very aggressive, efficient and extremely targeted for potential prospects really interested in improving their life or solving their problems using your coaching program. These people must have money and be willing to do something new and different to experience the benefits of doing those new activities.
Committing to properly build up your offerings, you naturally seem to connect with your target market. Stay driven. Hang on like a mad dog until your achieve your goals. Connecting with your target market in an aggressive manner, you can outplay your competitors. Staying focused on achieving your marketing and business plan goals, you make things a lot easier for yourself to get qualified prospects to buy your products and services.
2. Identify and thoroughly get to know your most likely prospects who have disposable income and the desire to make a difference in their life. Who could your potential clients be? Does your niche market naturally attract men, women, or both? What is their typical age? What would their typical economic status be? What about their educational background? What about their credit rating and buying power? Can you specifically describe their real needs, wants and demands? What criteria must be satisfied that puts them in the position of needing or wanting your products and services? Can you pinpoint their problems and ambitions? Knowing the answers to these questions and questions associated with these criteria for your target market gets you a solid information base for the type of people wanting or needing or perhaps craving your offerings.
3. I encourage you to at least do some cold calling. Although cold calling can be a very challenging way to sell your high ticket products nowadays, you might be very effective doing it. To maximize the cold call’s benefits, prepare a script first before doing your sales presentation. Make sure your presentation really grabs your prospect’s attention from start to finish. You must start your presentation from the start asking about the pressing unsolved problems of the prospect and be able to communicate the benefits that your products and programs offer to solve your prospect’s problems.