Soymilk crazy once sold in 2008, the U.S. has once again heavily involved in the choice. Compared with the last time the United States in the interventional Soymilk become a high profile in many markets will not only release specific sales targets, also launched a large-scale production base and marketing teams to expand.
The face of a train on his own, and support for its product market, nine of beauty into the soybean milk Yang market is not unexpected. In fact, as early as 2001, the United States of the cut into the soybean milk industry, but because the overall market was small, the United States in this area and space available to return smaller, after entering the action is not, once mistaken for the outside world out.
Few days ago, a small appliance dealer told reporters the United States in the selection re-enter the soybean milk market, is the fancy short-term rate of return of this product. Once the situation is lower, will choose not rule out another exit. After all, compared with nine sun only do Soymilk, beauty and many other industries to choose from.
Drug Milk The beauty trap An industry told reporters that many people selling products last year Soymilk and enlarge the market size, due to “toxic milk” incident leveraging. Indeed, this is Soymilk misreading the market. The source told reporters, even if not toxic milk incident, China’s soybean milk market after 10 years of development, to focus on the time blowout.
The source said, in recent years as people’s living standard rising, spending power has increased substantially. Meanwhile, China has to drink soy milk for thousands of years the number of traditional customs, but also for the popularity of this product provides a good cultural background. Furthermore, soybean milk machine inventors and promoters can not ignore the role played by the Kowloon-yang. Group General Manager Wang Xuning
9 Yang also believes that the 9 Yang in soybean milk market achievements, is obtained after long-term investment returns. Watch Soymilk market from scratch, from small to large, comprehensive strength of nine sun has also been significantly improved.
One in Shanghai 5 years in sales of small home appliances business told journalists last year, the United States, the DF-30 enterprises and so suddenly into the soybean milk market in the market and optional. However, consumers to stores and supermarkets to buy soybean milk, the sun will be named to nine, other brands have become the 9 yang supporting role. The business also revealed that consumers recognized nine Yang is 10 years of their professional and only do Soymilk investment trust.
Last year, the soybean milk hot, attracting many companies have introduced a soybean milk machine, but the majority of companies are not short-term professional Production Line Just select out OEM. Some dealers also admitted to reporters, they now choose not to enter those new brand, if they are for short-term profit, to the time and then exit, the product of service who controls? Accessories money can buy.
Beauty staged Jigong dilatation At least the next 3? 5 years to the United States in the existing network structure, competitive strengths, can not start the most direct sun on the nine contest and Competition. It is to see this situation, the United States of soybean milk to a strong promotional strategy. 1 Zhejiang businessmen said the market last year after the intervention Soymilk, the United States launched a short-term upgrade of the market share, grabbing promotions end consumer demand and large price war. Meanwhile, sales of network construction, the beauty is not routinely play, advance the interests of the temptation to attract businesses to purchase, did not examine the business of intelligence and strength, requires short-term rapid Distribution Sales. Industry experts believe that the price war with the United States of brand image is very negative, in the refrigerator market in the U.S. are high-end brands.
R & D in product functionality, beauty also play the “concept card” to Europe and the United States “fast food culture” to introduce innovative features Soymilk, launched the “bubble-free” Soymilk. This product saves time for milk production to meet the white-collar workers in the fast-paced life to take, but the general question by nutritionists, charged that the destruction of the traditional milk product production process, resulting in the loss of nutrients. BOLA TANGKAS