Prior to you decide to go public permit me to paint a picture for you. You happen to be on a crowded beach, the water is warm, the waves are calm and you decide to break away from the crowd and confidently swim a tiny further than every person else. All is calm the sun gently warms your back as one particular stroke after the next takes you additional from the beach and closer to the distant horizon. A handful of minutes later the sun is covered by clouds and like a bomb ‘BAM’ a crack of thunder, lightning lights up the sky and buckets of rain commence to pour from gray clouds. You appear back and the whole beach is deserted.
The lifeguard shack is empty and the waves commence to create. You happen to be attempting to swim back to shore but the current violently drags you out additional into the ocean. You fight to stay afloat as one wave right after the next crashes upon you. Your lungs fill up with water, you’re muscles cramp and just as you’re about to give into your fate, the rain stops and the water becomes calm. You can gather just adequate power to start to swim back to the beach. All of a sudden you really feel a bump on your thigh and then a sharp discomfort on your foot as you happen to be drug down into the darkness and as you fight to totally free your self you notice that you have unknowingly swam into the center of a starving school of sharks and they take turns gnawing off pieces of your flesh.
Your arms, back, legs, neck, face, chest and feet all shredded by the razor sharp teeth of sharks. The blood only attracts much more sharks of diverse colors and shapes. All you can do is kick, punch and scream to hold your limbs intact then suddenly you feel sand beneath your feet, you have reached the shoreline and you craw with each and every ounce of strength you have left toward the abandoned lifeguard shack. As soon as you’re on land you appear out at the ocean and the entire expanse of the water is teaming with sharks. You appear down at your physique and even though in one piece has been ripped to shreds.
This is the most precise description I can give of what it’s like to try to go public or expand globally with no the correct game strategy and consultants watching your back and assisting you contemplate your chain of moves as you go forward. There is an complete sector out there that is just waiting for you to step off the path and into the shadows so they can get a piece of you. Wasted capital right here, wasted capital there, it all adds up.
When taking your firm public or arranging a product or service expansion into outdoors geographic proximities why go it alone? Seek out certified consultants that can navigate you by way of the shark infested waters so that you can accomplish your goals swiftly and with as few bumps in the road as achievable.